You might think of Jeep as a manufacturer known for its big thirsty 4x4s and SUVs, but increasingly this American brand is turning its focus to electrified models.

It’s already established a range of plug-in hybrids, with ‘4xe’ versions of the Compass, Wrangler and Renegade – the latter now being on sale in the UK – but it looks like Jeep is about to take the next step into a full EV with its rugged Wrangler.

While only teased so far, the new model looks to offer the renowned capability this brand is known for, with the image showing the model up a rocky canyon. It also features an illuminated front end strip, which runs from the headlights through Jeep’s iconic seven-slot grille.

The new electric model is set to be shown in concept form at the ‘Easter Jeep Safari’ in Moab, Utah, and has been teased as part of the brand’s ‘The Road Ahead’ campaign’, which aims to showcase that the brand’s electrified models can still be true ‘Jeeps’. It follows on from an advert shown during the Super Bowl at the weekend.

Alongside the teased image, Jeep has also shown off the new electric version’s powertrain, which sets to retain a more traditional setup that sees the front wheels connected by a differential, rather than separated, as is typical in new four-wheel-drive EVs.

Jeep’s current range includes the Renegade, Compass and Wrangler, though the Grand Cherokee is set to make a return in 2022 as the brand’s SUV flagship, with electrified powertrains also likely to feature in this.