Only 22 percent of young drivers in the UK want fully autonomous cars within the next ten years, according to a survey conducted for tyre manufacturer Goodyear and the ThinkGoodMobility group.

Of the 18-30 year old drivers surveyed, 37% were happy with low level autonomy such as cruise control or anti-lock brakes, while 42% were keen on more advanced autonomy like corrective steering and forward emergency braking, but those wanting fully autonomous vehicles were very much the minority.

Driverless car technology is rapidly approaching marketability, with Google’s cars averaging 10,000 miles a week, Apple signalling intent and Volvo undertaking public tests too, but the next generation of new car buyers seem unconvinced.

According to UK students – from science, technology, engineering and mathematics (STEM) subjects – reliability and affordability were leading challenges to the advancement of autonomous cars, with 57 and 46 percent of responses respectively expressing those as concerns.

A third of the responses were also worried about security, with the potential for the cars to be hacked proving bothersome. However 59% recognised the benefits in terms of reducing road traffic incidents and 43% noting the reduction in driver stress and tiredness.

However, across millennials in general, only 11% trust driverless cars, with females even less trusting at 9%, so there’s still some way to go when it comes to convincing future generations on autonomous transport.

Jack Evans


After completing his university studies in English and Creative Writing in Cardiff, Jack is now a full time motoring writer at Blackball Media. His love of cars stems from his childhood years when he began to live and breathe all-things automotive.

December 23, 2015

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