Here at Motors.co.uk, we see a huge opportunity to embrace voice search as part of our mission to help you find the right vehicle for your needs.
From Apple’s Siri to newer and more intuitive digital assistants such as Amazon’s Alexa—voice search is fast becoming a popular and trusted way for consumers to complete their online shopping tasks. The 2017 Narvar Consumer Report confirmed that 29 percent of people who own a voice search device already use them to perform their online shopping tasks. This is expected to increase to 49 percent, with 7 out of every 10 people predicted to shop using voice search methods in the future.
At Motors.co.uk, we like to make sure that when you look for your next vehicle, you can search in the quickest, simplest and least stressful way possible. One of the ways we ensure this continues is by staying ahead of the game when it comes to the latest technology in digital search. As such, we have developed a new Voice Search functionality which went live on our site last month.
The voice search function can be found on our homepage and is activated by holding down the red ‘record’ button and speaking into it. The application registers your voice and converts your request into text. This text is run against a machine to identify which make; model, colour, price and/or transmission type you’ve requested, and brings up a list of vehicles for you matching this description.
Voice search is predicted to become one of the most frequently used search methods on the internet over the next few years, so we hope that our new voice search feature will allow us to record enough queries to make an extensive library of search terms. Once this has been created, we will be able to process complicated requests so you to search for your desired vehicle with even more ease and precision than before. Click here to try voice search on our homepage for yourself.
March 22, 2019