Ford is celebrating two global sales crowns after the Mustang was not only named America’s best-selling sports car for the last 50 years, but also the world’s best-selling sports car for a fifth year running.
For most of its life, the Mustang was only available to an American audience, but in 2015 it was rebranded as a global car in an attempt to attract a wider customer base. This included adding a ‘more efficient’ 2.3-litre EcoBoost petrol engine, more stylish lines as well as making the driving dynamics better suited to European roads, and it clearly worked. Since the global rebrand, Ford has sold 633,000 Mustangs in 146 countries around the world.
In 2019, Ford sold 102,090 units globally with around 10,000 being sold across Europe – a three per cent increase year-on-year, with 1,300 of those being sold in the UK.
“We’re proud of our growing Mustang stable and performance variants,” said Jim Farley, chief operating officer of Ford Motor Company. “From Sweden to Shanghai, more and more driving enthusiasts are enjoying the feeling of freedom and the American open road in these new Mustangs. We are honoured to serve our owners, enthusiasts and fans for 56 years and counting.”
The news comes at the ‘Stang celebrates its 56th birthday in 2020. Since its re-brand the Mustang has been available as a coupe or convertible as well as a special edition Bullitt – powered by a 454bhp 5.0-litre V8 for petrolheads.
April 21, 2020