The announcement comes as the German brand looks to meet its target of offering 25 electrified models by 2023 – half of them fully electric. It also expects a third of its vehicles will be electrified by 2025 and half by 2030.
By the end of next year, BMW expects to have five electric models – the BMW i3, Mini Electric, BMW iX3, BMW iNEXT and BMW i4, with the next generation 7 Series (set to debut in 2022) also expected to get plug in hybrid and fully electric powertrains.
Oliver Zipse, chairman of the board of management at BMW, said: “I firmly believe the fight against climate change and how we use resources will decide the future of our society – and of the BMW Group. As a premium car company, it is our ambition to lead the way in sustainability. That is why we are taking responsibility here and now and making these issues central to our future strategic direction.
“This new strategic direction will be anchored in all divisions – from administration and purchasing to development and production, all the way to sales. We are taking sustainability to the next level.”
BMW is looking to lower its overall CO2 emissions from production and sites by 80 per cent by 2030, after claiming it has already lowered emissions per vehicle by over 70 per cent since 2006.
July 28, 2020