Ford has announced it will launch seven new fully-electric models in Europe by 2024 as the brand ramps up its electrification plans.

The brand is planning to sell 600,000 electric vehicles annually in Europe by 2026, and as part of this a range of fresh electric metal is due – currently the only Ford EV you can buy in the UK is the Mustang Mach-E

It’s why the brand has today revealed that it will introduce three new electric cars and four battery-powered vans by 2024. As part of this, Ford has confirmed that the Puma – its best-selling car in the region – will be available as an electric version, and will be sold alongside current hybrid models. Production of this model is set to start in 2024 at the brand’s Craiova factory in Romania.

In 2023 Ford has also said a new ‘all-electric medium-sized crossover’ will launch with a range of 500km (310 miles). This vehicle and its name will be revealed later in 2022, and will be produced at the firm’s Cologne plant in Germany. A second electric vehicle, a ‘sports crossover’, will launch in 2024. 

Moving over to electric vans, Ford’s range will include an all-new Transit Custom and passenger Tourneo Custom (which are both due in 2023), as well as next-generation versions of the smaller Transit Courier van and Tourneo Courier MPV, which will too be sold as EVs. 

Stuart Rowley, chair, Ford of Europe, said: “Our march toward an all-electric future is an absolute necessity for Ford to meet the mobility needs of customers across a transforming Europe.

“These new Ford electric vehicles signal what is nothing less than the total transformation of our brand in Europe – a new generation of zero-emission vehicles, optimized for a connected world, offering our customers truly outstanding user experiences.”

Ford has said it is aiming to only sell zero-emissions vehicles in Europe by 2035, while aiming for its facilities, logistics and suppliers to be carbon neutral by the same date.