Ford has announced plans to help new car and van customers during the coronavirus outbreak by offering financial support for the first few months of ownership.

Called the ‘Peace of Mind’ programme, it equates to new customers making no payments for the first six months of ownership.

The payment holiday scheme offers cashback to help cover three monthly instalments – or a reduction of the same value on the amount borrowed. On top of this, Ford will defer the first three monthly payments, on personal contract purchase (PCP) on Ford Options and Ford Acquire van hire purchase.

Andy Barratt, Ford of Britain managing director said: ‘Ford wants to reassure customers that unprecedented times should not prevent them opting for a replacement new car or van.

“Customers are putting a new-found priority on reliable motoring from a trusted brand and our innovative ‘Peace of Mind’ programme helps achieve that.”

The ‘Peace of Mind’ programme applies to orders that are placed in April and May, and where the vehicle is delivered before the end of the year.

While all Ford’s showrooms are closed – in accordance with national guidelines – orders can be placed either online or remotely. The firm also said it’s able to facilitate deliveries for those needing a car urgently, such as key workers and first-time Motability users.