To celebrate the brand’s motorsport presence, Bugatti has transformed a virtual project into tangible reality and we’ll be able to cast our eyes upon it at the 66th International Motor Show (IAA) in Frankfurt next week.

The project in question is a virtual concept Bugatti Vision Gran Turismo, which it developed in partnership with Polyphony Digital Inc. – creator of the Gran Turismo video game franchise. However, unlike the one you’ll see in the game, this is a real show car.

Ahead of the big reveal, Bugatti has released the first digital renderings of the car, which is the brand's tribute to its great racing tradition of the 1920s and 1930s and its victories in the Le Mans 24-hour races.

Achim Anscheidt, head of Bugatti Design, said: "The Bugatti design team normally works only for the exclusive and very distinguished circle of the brand's customers. Now Bugatti Vision Gran Turismo has given us the opportunity, for the first time, to do something special for our fans as well.

"When the target group suddenly grows from 450 Veyron owners to several million fans, gamers and high performance aficionados, it is a very exciting matter. We had a lot of fun with this project."

Drawing inspiration from the brand’s motor racing past, the historical theme for the design of the Vision Gran Turismo virtual modern race car was, in particular, the Bugatti Type 57 Tank and its victories in the 24-hour Le Mans race in 1937 and 1939.

The Bugatti Vision Gran Turismo is finished in the classic blue two-tone finish of the Type 57 G Tank, the winning car in 1937, replicating the colours of the French racing cars of that period. Since then, blue has also been Bugatti's brand colour.

Photo: Bugatti

Sophie Williamson Stothert


September 7, 2015

Social media & sharing icons powered by UltimatelySocial