Although it has been illegal to use a hand-held mobile phone while driving since 2003, there is significant research that shows motorists continue to use their devices incorrectly. Here are five statistics that reveal the scale of the problem and prove current awareness campaigns are not going far enough to get the message across to drivers:
•95% of motorists stated that they regularly see other drivers looking at their phones in stationary traffic (RAC Opinion Panel, April 2016)
•72% of drivers in the UK admit to ‘multi-tasking’ at the wheel (GoCompare, May 2013)
•Department of Transport figures show that there were 3,611 accidents between 2009 and 2014 where at least one driver was using a mobile phone (National Casualty Data, January 2016)
•At 55 mph, the average text takes your eyes off the road long enough to cover an American football field (Virginia Tech Transportation Institute, 2009)
•1 in 5 UK motorists admit they are likely to access social networking sites on their mobile phone while driving (RAC Report on Motoring, 2010)
At Motors.co.uk we believe a national safety campaign should be created that clearly and memorably restates the law, highlighting the dangers and impact of using a hand-held device when driving. The last campaign of this type was released in 2012, and it focused primarily on cutting down on making and taking calls behind the wheel. In the intervening 4 years, not only has the number of phones in use increased dramatically but so has the range of functionality on these devices, increasing their role in our everyday lives – and the consequent potential distraction in-car.
Find out whether you are susceptible to distractions behind the wheel by testing yourself in our ‘Time to Stop” challenge and then sharing your score with friends and family to see how you compare.
Make sure that you also sign our petition to the government – it takes less than a minute!
July 8, 2016