Peugeot reveals new 308 with enhanced styling and technology

May 5, 2017 | By | In New Cars, News
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Peugeot has revealed the latest generation of the 308 – claimed to be the ‘boldest and most high-tech model yet’ by the manufacturer.

With a raft of changes, including sharpened styling and the very latest in highly efficient powertrains and touchscreen connectivity, the car is now an even more compelling option.

Available for delivery from September onwards, the new-generation 308, available in hatch, SW and GTi features sleek exterior cues with an assertive new vertical grille and LED daytime running lights (DRLs) for all models.

Inside, the integration of PEUGEOT’s i-Cockpit® interior layout means owners can enjoy a capacitive touchscreen, offering connected 3D satnav and new graphics.

Highly applauded at launch for its safety, the new PEUGEOT 308 builds on its predecessor’s five-star Euro NCAP rating with improved safety technology. All models can now be specified with the advanced driver assistance systems found on the all-New PEUGEOT 3008 SUV.

Meanwhile, under the skin, power and efficiency go hand-in-hand thanks to a line-up of the very latest powertrains, including a new 1.5 BlueHDi 130 Stop&Start engine and a new eight-speed automatic transmission coupled with the BlueHDi 180 Stop&Start engine.

David Peel, Managing Director at Peugeot UK, commented: “The new PEUGEOT 308 offers the complete package for car buyers, fusing eye-catching styling, the latest in-car connectivity and up-to-the-minute powertrains.

“Across the board, we’ve enhanced the 308’s unique personality with a strong and high-tech look, and that feeling has been applied inside too with features such as the i-Cockpit® bringing seamless connectivity, as well as driver assistance systems that help to take the stress out of driving.

“Factor in a range of new, highly efficient powertrains, including an eight-speed automatic, and the new PEUGEOT 308 adds up to a compelling package.”

James Ash

By

Content Marketing Executive at Motors.co.uk

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