Latest stops on motors.co.uk promo tour are at the UK's busiest shopping centres.
The latest stops on the Big Blue Wheel’s tour of Britain were at Britain’s busiest shopping centres: Bluewater in Kent and Lakeside in Essex.
The Big Blue Wheel, which is a giant-sized replica of the motors.co.uk brand icon that features in our TV and print advertising, rolled into both venues as it continued its promotional tour.
As part of the tour, a photo competition was held to find the face of motors.co.uk locally – someone who has the right qualities to represent us in local media advertising. Shoppers at both centres had their pictures taken with the wheel, posing with a lookalike for F1 racing champ Lewis Hamilton.
Click here for a gallery of pictures from Bluewater
Click here to see a gallery of pictures from Lakeside